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Brand value versus brand values in recessionary times
March 04, 2010
Aldi has just opened in my neighbourhood. For a working mother of 3 - it’s the best news I’ve had in a long time (yes, yes I probably need to… read more
Updates from Kitui in Kenya
February 04, 2010
About 3 years ago we switched our support from a household name charity to a small, 100% voluntary charitable organisation called the Friends of Kitui. We… read more
Why Twitter is a great branding tool
January 27, 2010
According to Brandchannel, the number of visitors to Twitter hasn’t changed all that much since June. Still, about 20 million people each month check in to Twitter to… read more