We have over twenty years of experience in branding and communications in the food ingredients sector, especially for natural nutritional and functional ingredients. Our clients love that we are familiar with the industry landscape, understand the key trends that shape market opportunities, and are au fait with all of the technical terminology. On every project, we hit the ground running from the get-go delivering strategic and creative solutions that are perfectly tuned to our client needs.
Our client roster includes market leaders, ambitious mid-tier and disruptive scalers. Here are some projects we have enjoyed working on recently.
Carbery – Brand identity & Campaign Activation
- Naming and identity of a game changer brand for Carbery, promoting ingredients aligned with imminent gut health trend
- Brand and positioning consultancy at corporate and product level
- Planning, design and roll out of Go to Market campaigns for new and existing product ranges
- Exhibition stand designs for shows
- Collateral design and print
Lycored – Brand guardianship & campaign activation
- Client partner since 2013
- Brand & positioning consultancy at corporate and product level
- Planning, design and roll out of Go to Market campaigns for new and existing product ranges
- Pre and post-show digital marketing support for international trade shows in EU and US
- Exhibition stand design for shows
- Collateral design and print
- Development of custom online hub for information sharing
EWPA (European Whey Producers Association) – B2B Market Insights campaign for pan-European Industry organisation
- Purpose was to socialise results of large-scale consumer research project on whey protein and health
- Research analysis, extraction of key messages
Development of integrated campaign collateral including
- video animation
- infographics
- insights presentation for HIE
- social media assets
You can check out some of other work here. If we can help you with your food ingredient brand, get in touch here.
