Brand Identity for Ingrid Smyth Garden Design
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My aim was to create an identity that reflected Ingrid; her work and her personality. A bright, strong, structured and vivid identity. I also wanted to let the work shine through and to keep it clean and simple. For me, a typographic approach would allow the work be centre stage. The majority of the work our studio produces is finely-tuned corporate design. Working with a smaller business like Ingrid’s provides a lovely change of pace for the studio. It’s thrilling for us to see the difference it can make to a boutique-style business like Ingrid’s.
Aoife Mac Inerney, Senior Graphic Designer
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You can find Ingrid’s website and see more of her work here.
You can follow Ingrid’s garden adventures on Instagram here
You can see more of our case studies here.